Klap plans count the clips it generates, not the length of your video, starting with Basic at 100 clips a month for $29/month. Every paid plan schedules and publishes to social accounts.
Klap counts generated clips and publishes to social accounts on every paid plan, but its trial does not include downloads. Social Charm counts the minutes you upload and lets you download watermarked clips on its free plan.
Checked
Every Klap detail on this page comes from Klap's own website and links to its source.
The same questions for both products. Allowances are shown in each product's own unit; minutes, credits and clips measure different things, so they are not directly comparable.
Social Charm and Klap compared
Question
Social Charm
Klap
What the monthly allowance counts
Social CharmMinutes of video you upload (input time), rounded up to the next minute. The number of clips created does not use your allowance.
KlapGenerated clips: each short counts as one clip. The length of your source video does not use up the plan.klap.app
Free option
Social CharmFree plan: 60 input minutes/month, no credit card required.
KlapFree trial on 1 video, no credit card.klap.app
Exports without paying
Social CharmYes, at 720p with a watermark.
KlapNo. The trial lets you preview and edit clips; downloading or posting needs a paid plan.klap.app
Export resolution
Social Charm720p on Free; 1080p without a watermark on Creator and Pro.
Social CharmNot available: download your clips and post them yourself. Creator and Pro write social captions and hashtags for each clip.
KlapEvery paid plan schedules and publishes to TikTok, YouTube, Instagram, LinkedIn and Facebook, with unlimited social accounts and post analytics.klap.app
Teams
Social CharmOne person per account; there is no shared team workspace.
KlapPro+ is described as for teams; seat counts are not listed on the pricing page.klap.app
B-roll
Social CharmOptional stock B-roll on Pro.
KlapEvery paid plan includes an editor with B-roll and hook titles.klap.app
Plans and prices
Prices in US dollars as each company lists them. Annual prices are the amount billed for a year, with the monthly equivalent in brackets.
Social Charm
Social Charm plans and prices
Plan
Monthly billing
Annual billing
Monthly allowance
Listed features
Free
Monthly billing$0, free forever
Annual billingNot applicable
Monthly allowance60 input minutes/month; 60 minutes per video
As listed on Klap's pricing page on November 4, 2026. Prices and allowances may have changed since.
Which one fits you?
Our reading of the details above. Neither list is a ranking; pick the one that matches how you record and publish.
Social Charm may fit better if…
You want to download finished clips without paying first: the Free plan includes 60 input minutes/month and downloads watermarked clips, while Klap's trial needs a paid plan to download. klap.app
You prefer paying for the minutes you upload rather than for the number of clips created.
You want each clip to arrive with written social captions and hashtags ready to paste (Creator and Pro).
You want saved brand settings (caption style, colors, logo, term corrections and voice notes) applied to each job: 1 Brand Profile on Creator, 3 on Pro.
Klap may fit better if…
You record very long sessions: Klap accepts source videos up to 3 hours, and source length does not use up the plan. klap.app
You want clips scheduled and published to TikTok, YouTube, Instagram, LinkedIn and Facebook, with post analytics. klap.app
You manage many social accounts (unlimited on every paid plan). klap.app
You pay yearly: Basic is $174 billed yearly. klap.app
Klap details are summarized in our words from the pages above. When a pricing page doesn't mention a feature, we say it isn't listed rather than assume it isn't available. Social Charm details match our current plans.
